The International National Trusts Organisation (INTO)
Search the Site

INTO Places survey 2026

In order to continue to improve our management of the INTO Places programme, we need to continue collecting data from member organisations about how the programme is working for you.

This year, we are asking questions in particular about digital membership products, as in 2026 a number of member organisations have plans to introduce products of this type.

The questionnaire below covers questions on the following topics. Please respond by Sunday, 3 May, in order to discuss the meeting at the next INTO Places call on Tuesday, 5 May.

The survey covers four themes in 21 questions:

  • INTO Places visitors to your places
  • Communicating about INTO Places
  • Welcoming visitors with digital membership cards
  • Your own digital membership cards

Questionnaire

In individuals, of all ages, if possible. An approximation is fine.
Please provide a link to where you describe this for your potential members
Do you currently track INTO Places visitors to your places? If so, please tell us about how you do this. How certain are you of the data. If you answer 'no' to this question, skip to question 4.
If it's an estimate, let us know.
4. How have you promoted INTO Places as a member benefit since the beginning of 2025?(Required)
If you have not promoted INTO Places, skip to question 8.
6. What evidence or data does your organisation have about the reach or impact of your communications on engagement with INTO Places?
Please tell us about what kind of ID is acceptable.
10. What factors would impact your front of house/welcome team accepting or rejecting a digital card?
13. Do you offer a digital card product to your members?(Required)
If you answered 'no' then please complete the form now. If you answered 'not yet' then please complete the following questions based on your future plans.
14. Which of the following describes your (planned) digital card:
Please tell us about those categories that can and cannot benefit from digital cards. Please reference all your relevant member types, e.g. youth and life members.
How does this differ from (former) physical cards, where relevant?
Please tell us about how this works: which wallets do you accept (e.g. Google wallet vs Apple)? If you use a digital wallet, is this required for your members or can they store it elsewhere (e.g. email)?
Please also share here any thoughts or concerns about how such products at sites within the INTO Places network.
Many of you will join us for our conference in Bavaria in the first week of November. We are still programming, what would you like to see on the agenda in relation to INTO Places?